‘Breaking Bad’ Creator Vince Gilligan: Piracy Boosted Show’s Popularity

Originally posted on Variety:

Vince Gilligan said illegal downloads of “Breaking Bad” clearly helped the show win new fans — but he also acknowledged the economic harms caused by piracy.

“I see that there’s two sides to this coin, if I’m being honest,” Gilligan said in an interview with the BBC.

“In some ways the illegal downloading has helped us, certainly, in terms of brand awareness,” he said. “The downside is a lot of folks who worked on the show would have made more money, myself included, if all those downloads had been legal.”

After the “Breaking Bad” series finale aired Sept. 29 on AMC, the episode was downloaded more than 500,000 times within 12 hours of the first illegal copy showing up. That made it the show’s most-pirated ep on record, according to piracy news site TorrentFreak.

Piracy is “ultimately a problem and will continue to be a problem going forward,” Gilligan said. “Because…

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